International research-firm Wiley is currently offering their study “Who plays, how much, and why? Debunking the stereotypical gamer profile” for free, a very interesting read. While nearly every developer in the field of virtual worlds seems to be focussed on entering the teen- and pre-teen market, it is funny to read that the majority of all gamers are more than thirty years old.

By the way, we already assumed a year ago that this is the largest target-group when it comes to games and virtual worlds–it’s always nice to be proven right…